In a move that promises to boost mobility and economic growth in Northeast India, Toyota Kirloskar Motor (TKM) has inaugurated Preet Toyota, a new dealership in Jorhat, Assam. The sprawling 26,000 sq. ft. facility offers customers complete Sales, Service, and Spares (3S) solutions, alongside specialized care through its T Gloss studio and Toyota U-Trust services for used car buying and selling. The launch event was attended by top Toyota executives, including Mr. Masaru Shimada, Deputy Managing Director of Toyota India & Middle East, and Mr. Arun G Nair, Vice President for the East Region.
Jorhat, a city rich in culture and economic vitality, is witnessing growing demand for quality vehicles. This new dealership will cater to urban buyers and nearby communities, offering popular models like the Innova Hycross and Fortuner, along with luxury options such as the Camry Hybrid. The dealership aims to provide a seamless ownership experience built on trust and service excellence.
The city’s emerging industrial activities and rising incomes are fueling a steady increase in demand for reliable vehicles.With this launch, TKM’s network grows to 1,187 dealerships nationwide, reinforcing its commitment to empowering customers in Tier 2 and Tier 3 markets with safe and innovative mobility solutions.
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