India reassesses tobacco alternatives amid health and regulatory debate

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India is poised to reconsider its stance on tobacco alternatives following intense debate over their role in public health and regulatory frameworks. The Policy Consensus Centre’s latest report challenges India’s 2019 ban on products like heated tobacco systems and e-cigarettes, advocating for a regulatory approach instead. This shift comes amidst concerns over the impact on India’s extensive smoking population, which still numbers nearly 100 million individuals.

Initially implemented to bolster public health efforts, the ban was rooted in recommendations from health authorities like the ICMR and WHO, citing potential health risks and regulatory challenges. However, proponents of regulation argue that advancements in technology and evolving global practices warrant a reassessment. Countries like the UK have integrated these alternatives into comprehensive smoking cessation strategies, highlighting their potential as safer options for smokers.

Critics of the ban contend that regulatory oversight could mitigate risks associated with traditional smoking by controlling product quality and marketing practices. They argue that regulated availability could also deter youth uptake and misuse.

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